“The professional staff of Tourism Skills Group was a pleasure to work with. The research project was very helpful in better understanding the demographics of our visitor, as well as their overall perception of our community as a tourism destination. Neville Bhada is a true professional and his presentations to our local hospitality industry were right on target.”
Huntsville/Madison County Convention & Visitors Bureau
We hired Tourism Skills Group (TSG) to create and execute a Feasibility and Marketing Study for our museum as we were considering an expansion. Neville Bhada laid out a clear vision, with well thought out steps including focus groups, email outreach, on-site interviews and much more. Each step was accompanied by a deadline for completion, all of which were met or exceeded. Throughout the four months we worked together, Neville communicated his needs and concerns with us, clearly making our goals more important than the process itself. Once the study was finished, Tourism Skills Group scheduled a report meeting with our key players, as well as providing us a very detailed written report. Their ability to help us understand the technical aspects of the study, as well as how each one related to our goals, was phenomenal. While the Feasibility Study portion of our report gave us direction for how a new attraction would be viewed by our audiences, the Marketing report helped us to hone our present approach and gave us a footprint for the next several years. If you are considering hiring TSG, I highly recommend you do so! You will be pleased with the professionalism and scope of their work.
Dr. Derrick Lewis
Biblical History Center
“The information garnered from the two Focus Group sessions was extremely valuable and was subsequently shared with the Detroit Tigers organization. What became very evident from both sessions was the critical importance of drawing out salient information from the participants. Probing the participants about their brand awareness and decision making process resulted in some extremely valuable insights. Great job and we’re looking forward to receiving the final analysis.”
Director of Tourism & Sports
Visit Central Florida